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Launch Checklist

This checklist walks you through standing up a new marketplace in the order that works best. Each step builds on the previous one — zones before outlets, catalogs before test orders. Your SuperApp onboarding team handles the app deployment side (app store submission, domain, branding); this page covers the operational setup you do in the admin panel.

  • Find your dashboard link from onboarding — your admin dashboard.
  • Sign in at the dashboard’s /sign-in page with the email and password from onboarding. Step-by-step help: Logging in.
  • Bookmark it, and keep the dashboard navigation map open in another tab — it lists every menu used in the steps below.

Zones are the geographic areas your marketplace serves — a city, a district, or a region. Everything else hangs off them.

  • Create a zone for each area you plan to serve at launch under Dashboard → Zones (/zone/list).
  • Draw the zone’s coverage on the map.
  • Configure zone-level settings: operating defaults, delivery coverage, and any zone-specific rules.

Details: Zones

Business types are your verticals — restaurants, retail stores, supermarkets. They control how merchants are grouped and presented in the customer app.

  • Enable the business types you’re launching with under Dashboard → Business (/business-type/list) — you can add more later.
  • Configure per-business-type settings, tags, and any custom fields you want merchants to fill in.

Details: Business types

Each merchant location is an outlet that lives inside a zone and belongs to a business type.

  • Create outlet profiles under Dashboard → Outlets (/outlet/list): name, address, contact details, photos, operating hours.
  • Invite each merchant’s team — outlet owners and managers get partner app access. See Users & roles and Logging in.
  • Review and approve outlets through the approval workflow before they go live: Dashboard → Settings → Approval → Outlet Approval (/configuration/approval/outlet-approval/list).
  • Configure each outlet’s service area (where it delivers) and payment settings.

Details: Outlets

Every outlet needs a catalog before it can take orders — a menu for restaurants, a product catalog for retail and supermarkets.

  • Create categories and category groups to organize the catalog.
  • Add items with photos, descriptions, and pricing.
  • Set up variants, options, and add-ons where items need them.
  • Add translations if you operate in multiple languages.

Merchants can manage their own catalogs from the partner app, or your team can build them centrally from the admin panel.

Details: Catalog builder

Decide how customers pay and how money flows.

  • Connect your online payment gateway under Dashboard → Settings → Payment (/configuration/payments/payment/payment-gateway-list) — Stripe is the primary option, with Apple Pay and Google Pay included; regional gateways are also available.
  • Enable the physical payment methods you support: cash, card on delivery, card terminal, bank transfer.
  • Decide whether to enable the marketplace wallet for refunds and store credit.
  • Set up commission rates, taxes, and charges under Dashboard → Settings → Financial (/configuration/financial/tax/list).

Run a small real payment end to end before launch — it’s the single most common source of go-live surprises.

Details: Payments overview · Gateway setup · Commission & charges

Choose how orders get delivered:

  • Your own fleet — onboard drivers, then either assign orders manually from the dispatcher panel or enable auto-dispatch to assign the best driver automatically.
  • Third-party delivery networks — connect providers like DoorDash Drive, Uber Direct, Shipday, or Nash to handle deliveries without your own fleet. See Delivery networks.
  • A mix — many operators use their own fleet for core hours and a network for overflow.

Also confirm pickup and (for restaurants) dine-in options per outlet if you offer them.

Before going live, run at least one full order through every flow you plan to offer:

  1. Place an order from the customer app (delivery, and pickup if enabled).
  2. Accept and progress it from the partner app as the merchant.
  3. Assign a driver (manually or via auto-dispatch) and complete the delivery.
  4. Verify the customer received status notifications at each step.
  5. Test a refund and, if enabled, an order edit or cancellation.
  6. Check that the order appears correctly in reports.
  • Switch your launch outlets to live so customers can find them.
  • Confirm your customer app store listings and web domain are published (your onboarding team coordinates this).
  • Brief merchant staff on the partner app — accepting orders, marking them ready, requesting drivers.
  • Brief your dispatch/support team on the dispatcher panel and admin panel.
  • Keep an eye on the first day’s orders from the admin panel and reportsDashboard → Reports (/reports/order-list).

Once orders are flowing, the growth toolkit is where to look next: coupons, rewards, referrals, and segmented marketing campaigns all help turn first orders into repeat customers.